The ethical standards of a company are driven from the top. The ethics policy should be recommended by the president, ratified by the board and rolled out to the company with appropriate explanations and training. Implementing and consistently following a top-down ethics policy—with input from all levels—will help employees, customers, stakeholders and others who interact with the company to understand and relate to the company’s intentions.
Maybe it's just me, but in the fall, I tend to roost a little, reflect and get some planning done for next year. Many businesses do the same...and many of you are wrapped up in 2014 Budget Planning cycle right now.
Last month I read about the death of corporate social responsibility. Now, I've come across the concept of "shared value", which seems like a more thorough expression of the promise of CSR.
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