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By Occasional Contributors | 3 Minutes Read March 15, 2013

How HR can use social media as part of the recruitment process

The entire process of recruitment has undergone a sea of change in recent years. Just as new technologies have changed the face of communication and networking, this has had a profound impact on the way both job seekers and recruiters operate in this hyper connected world.

Article by Occasional Contributors / Employee Relations / candidates’ personality, career development, communication and networking, CV, facebook, find the best talent, Google search, HR, hyper connected world, job applications, job seekers, LinkedIn, micro-blogging, new technologies, Online recruitment, Professional social media sites, recruiters, recruitment process, résumé, right skills and expertise, social media, talent search, twitter

By Occasional Contributors | 6 Minutes Read June 11, 2012

An introduction to online marketing

Chances are that if you work in advertising, marketing, web development, public relations or really any type of business, you’ve heard those two all-important words: online marketing. But what does online marketing really mean?

Article by Occasional Contributors / Business, Privacy / algorithmic results, Bing, cost per click, direct email, email marketing, email newsletter, facebook, Google, Instagram, keyword auction, keywords, LinkedIn, marketing strategy, micro-blogging, natural results, online marketing, organic results, pageviews, pay-per-click, PPC, search engine, search engine optimization, search results, SEO, site ranking, social media, social networking, spam, targeted advertising, transactional email, tumblr, twitter, Yahoo, YouTube

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