marketing
August 25, 2014 Stringer LLP Employee Relations, HR Policies and Procedures, Human Resources, Penalties and Fines, Privacy and Security
Your employee is on Facebook over her lunch break, when she notices that her friend’s brother is the President of a start-up that could likely use your company’s services. She retrieves his email address from Facebook and sends him an email from her company email account, looking to arrange a coffee meeting to catch up and perhaps talk business. This scenario is one of many vulnerabilities facing Canadian employers since the coming into force of the new Canadian Anti-Spam Legislation
Anti-spam, Business, Canadian anti-spam legislation, CEMs, civil litigation, commercial electronic messages, company email account, consent, Consent must be explicit, contact information, distribution list, electronic business communications not consented to by their recipient, electronic communications, email, Employer liability, employment law, marketing, mass email marketing, opt-in, opt-out, penalties and civil liability, social media platforms, spam, unsubscribe link requirement
November 28, 2011 Adam Gorley Human Resources, Privacy and Security
The latest info from Industry Canada has the new anti-spam legislation coming into force in early 2012. The consultation period is over, and the government will now finalize the regulations that organizations will have to follow.
Anti-spam bill, anti-spam regulations, CAN-SPAM Act, Canadian anti-spam legislation, CASL, commercial electronic messages, electronic commerce, Electronic Commerce Protection Act, email addresses, email lists, Fighting Internet and Wireless Spam Act, FISA, marketing, privacy policy, spam
October 24, 2011 Adam Gorley Employee Relations, Human Resources, Privacy and Security
Sometimes, technology creates new ways to exploit information faster than the law and business can keep up. The Office of the Privacy Commissioner of Canada is trying to make sure that doesn’t happen in the case of behavioural advertising. Last year, the Privacy Commissioner conducted consultations on the new ways that organizations are collecting and using customers’ personal information, and prepared its Report on the 2010 Office of the Privacy Commissioner of Canada’s Consultations on Online Tracking, Profiling and Targeting, and Cloud Computing.
behavioural advertising, marketing, mobile technology, Office of the Information and Privacy Commissioner, oipc, privacy, Privacy Commissioner, profiling, targeting, technology, tracking
August 16, 2010 Adam Gorley Employee Relations, Human Resources, Human Rights, Privacy and Security
Technology usually helps us function by making daily tasks easier, safer, more efficient, and so on. But sometimes a technology comes along that doesn’t simply improve the way we do something, it actually creates a new type of behaviour. I think this is the case with online social networking, which allows individuals to broadcast to mass audiences in a way that wasn’t available in the past. The question remains, however, as to whether this activity makes life any easier! Some have certainly found it just causes them trouble.
Canadian Football League, CFL, communications, discrimination, marketing, policy, racism, social media, social networking, social networking policy, technology, twitter
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