Tomorrow is July 1, 2014. It is a day that marks Canada’s “birthday”. It is also the date of the coming into force of Canada’s Anti-Spam Legislation (CASL). While most Canadians will be out celebrating Canada Day with their families and friends, they should also be in compliance with CASL. But are they?
Canada Anti-Spam Legislation regulates many other IT related practices, including the installation of computer programs and the unauthorized electronic collection of personal information and email addresses.
Last fall, I provided an overview of sections of the upcoming Canada Anti-Spam Legislation (“CASL”) and explained why every business, large or small, must begin preparing for it. Since then, there have been some developments in the area, most significantly, the announcement that the CASL will be coming into force on July 1, 2014. It is important that every business begin preparing for the CASL now, as, a few months from now, it will have a profound impact on how businesses engage in electronic communication and marketing.