What would your company do if faced with a union organizing drive like WestJet? WestJet has been targeted by CUPE to sign up its 2800 or so flight attendants to the union. It is understandable that the union is going after WestJet at this time. With its recent growth and upcoming changes the company is more vulnerable than it was in its roots as a more local, smaller and “family of owners” incarnation. This union organizing drive will be closely watched by union supporters, companies and politic.
According to its website, the Just Us! Co-op set out in 1995 to become Canada’s first Fair Trade coffee roaster. It was a small, but bold experiment to show that the coffee business, and all businesses, could be done differently, putting People and the Planet before Profits™ locally and globally.
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